Executive MBA in Marketing Course
Executive MBA in Marketing Course, Marketing Eligibility, Career Options After Marketing, Employment Area, Top Recruiting Companies, Marketing Salary
Admission EnquiryTable of Contents
EMBA Marketing Course Highlights
| Full form | Executive Masters of Business Administration in Marketing |
| Course level | Post-graduate |
| Duration | 1-3 Years |
| Examination type | Semester-type |
| Eligibility | Hold a Bachelor’s degree in relevant discipline with an aggregate of at least 55% marks from a recognized university. |
| Admission process | Entrance-Based |
| Average Annual Fees | INR 19,00,000 to 39,00,000 |
| Average Annual Salary | INR 8,00,000 to 30,00,000 |
| Top Recruiters | Ogilvy and mather, India Mart, JWT, IMRB, Just Dial, Trade India.com, etc., |
| Job positions | Marketing Manager, Brand Executive, Communication Manager etc. |
About Executive MBA in Marketing
An executive MBA with a major in Marketing is a professional management course which generally takes 18 months to complete; however the duration of the course may vary from college/ institute to college/institute.
The purpose of the course is to help those working professionals who are willing to acquire the in-depth knowledge of marketing and wish to enhance their techniques for the same.
Why Executive MBA in Marketing?
Basically the Executive MBA in Marketing is for those who are working professionally or self employed in the field of Marketing. The course helps to equip them with the fundamentals of managing marketing industry (brand marketing, setting market share targets, managing print media and social media etc) so that they can think strategically & accordingly and identify new opportunities in order to implement new initiatives.
Executive MBA in Marketing Eligibility
Candidates applying for this course must fulfill the following required criteria:
- They must be working professionals or self employed. Minimum two years of working experience post completion of graduation is mandatory.
- They must own a Bachelor’s degree or any equivalent from a recognized university in which they must have scored a minimum of 55% aggregate. SC/ST candidates have a relaxation of 5% in the minimum aggregate.
EMBA Marketing Syllabus
| Semester I | Semester II |
|---|---|
| Management Accounting | Supply Chain Management |
| Economics for Managers | Introduction to Financial Management |
| Marketing Management | Conflict and Negotiation |
| Operation Management | Organizational Behaviour |
| Human Resource Management | Marketing Research |
| Semester III | Semester IV |
| Project Management | Integrated Marketing Communication |
| Business Analytics | Customer Relationship Management |
| Learning and Development | Product Management |
| Salesforce Channel Management | Business to Business Marketing |
| - | International Marketing |
Executive MBA in Marketing Scope (Job Types)
1) Private Sector Career options after Executive MBA in Marketing
- Management trainee
- Research Executive
- Business development executive
- Senior product executive
- Brand consultant
- Marketing and Sales Executive
- Marketing Management
- Sales Management
- Business Development Officer
2) Private Sector Employment areas after Executive MBA in Marketing
- Banks
- Educational Institute
- Financial companies and Institutions
- Manufacturing Companies
- IT Organizations
- PR Companies
- Publications
- Hotels
- Resorts
- Media Houses
3) Public Sector Employment areas after Executive MBA in Marketing
- Banks
- Educational Institute
- Ministry of Tourism
Top Recruiting Companies
Executive MBA in Marketing Salary
| Master of Business Administration [MBA] (Executive) [Marketing] | Entry Level Salary (LPA) | Medium Salary (LPA) | Maximum Salary (LPA) |
|---|---|---|---|
| Marketing Manager | 3 | 4.5 | 19.7 |
| Research Executive | 2.3 | 5 | 20.5 |
| Business development executive | 3 | 5.4 | 18.8 |
| Outside consultant | 2.2 | 5.7 | 19.2 |
| Brand consultant | 3.1 | 5.6 | 21.2 |
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Executive MBA in Marketing Course, Career, College, Fee, Admission, Scope, Salary | ASCExecutive MBA Marketing College in India
| College/University | Location | Avg. Fees Per Year | Admission Open |
|---|
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