BBA Media and Communication Course, Mass Media Management Admission, Fees, Eligibility, Syllabus, & Career Scope

BBA Media and Communication Course Details

BBA Media and Communication Course, Admission, Eligibility, Career Options After Mass Media Management, Employment Area, Top Recruiting Companies, and Salary

Admission Enquiry
  • Job Pressure Medium
  • Academic Pressure Medium
  • Early Salary 2.4 L - 3.5 L
  • Mid Level Salary4 L - 4.5 L
  • Senior Salary 5 L - 8 L

BBA Media And Communication Highlights

Full-Form  Bachelor In Business Administration Of Media And Communication
Course Level Undergraduate
Duration  3 Years 
Examination Type  Semester Type 
Eligibility Criteria Candidate Must Have Passed His/Her 10+2 With Minimum of 45-50% of Marks In Science/Commerce Stream
Admission Process  Direct and Entrance Exam  
Average Annual Fee  INR 1.00.000 - INR 5,00,000  
Average Annual Salary  INR 2.50.000 - INR 10,00,000 
Top Recruiting Companies Google, Microsoft, Samsung, LG, Apple, HP, Amazon 

About BBA Media And Communication or Mass Media Management

BBA Media Management may be a 3-year graduation program specializing in Media Management. The program deals with the study of journalism, media management, advertising, and broadcasting. The minimum eligibility criteria required for BBA Media Management is 10+2 in science or commerce stream with a minimum of 45-50% marks (may vary from college to college).

Colleges offering BBA Media Management mostly give direct admissions to the eligible students but few of them also conduct their own entrance examinations. The average fee charged for the BBA Media Management program ranges between INR 1,50,000 and INR 6,50,000 depending upon the college/university.

Techno India University, UPES University, AAFT Noida and Presidency University are among the highest colleges that provide BBA Media Management courses. After the successful completion of the BBA Media Management program, graduates can find employment in various government and personal sectors, media sales, marketing sector, media production, etc. with a minimum salary package of INR 2,00,000 to INR 12,00,000 (depending upon the experience and exposure within the field).

If a candidate wishes to continue his/her studies after completing graduation in BBA Media Management, they will simply choose MBA which provides further mileage to the professional career.

BBA Media And Communication Eligibility Criteria

Candidates interested in pursuing BBA Media Management need to fulfill the basic eligibility criteria mentioned below.

  • Candidates must have passed 10+2 in Science or Commerce stream.
  • Candidates are required to have a minimum of 45-50% marks from any recognized board of education.

BBA Media And Communication Course Advantages

As everyone has their own interests and course of choice but BBA Media Management is additionally one among the trending programs nowadays. So, a number of the explanations to pursue BBA Media Management are as follows:

Reputed Profession: Media Management is one of the reputed and high-demand professions where skilled graduates are ready to find job options immediately after completing graduation.

High salary packages after Mass Media Management: Media Management graduates are ready to get the typical salary package of INR 2,50,000 which will be further increased to INR 10,00,000 in a reputed company or a corporation.

Career opportunities: With the increasing and emerging trend of the media industry, media management offers a spread of career options and future job prospects in various reputed firms and corporations.

Candidates also can prefer to work as a professor or lecturer in colleges/universities after clearing their NET exam and may further make their career within the teaching/education industry.

If a candidate wishes to continue his/her studies after completing graduation in BBA Media Management, they will simply choose MBA which provides further mileage to the professional career.

BBA Media And Communication Syllabus

Semester 1 Semester 2
 Introduction To Management And Leadership Business Economics II
Business Economics I  Business Statistics 
Business Mathematics  Financial Management 
Business Accounting  Business Communication II 
Business Computing  Marketing Management 
Community Service I  Media And Culture Community Service II 
Semester 3  Semester 4
Brand Management  Human Resource Management 
Organizational Behaviour  Advertising And Sales Promotion 
Franklin Gothic Research Methodology & Report Writing
Communication Theories Industry Visit
Semester 5 Semester 6
Customer Relationship Management Business Information System
Business Policy & Strategy Entrepreneurship & Venture Management
Summer Internship Dissertation II
Dissertation I Programme Elective III
 Publishing Books, Magazines and Websites  TV Production and Programming

BBA Media And Communication Job Prospects And Career Options

BBA in Media Management program provides a good range of job prospects. Candidates can find jobs at various job positions like media manager, media strategist, media planner, consultant, media analyst, event manager, etc. within the media industry.

Candidates can apply for the varied job positions in news and media firms, film production houses, websites, MNCs, radio stations, educational institutions, digital marketing companies, etc. once they need to complete their graduation.

BBA Media And Communication Future Scope

After the successful completion of Mass Media Management, candidates can simply prefer to add various organizations and MNCs at a mean salary package of INR 3,50,000 lac per annum and more.

If private wishes to continue his/her studies, he/she can prefer to pursue post-graduation in Media Management in the below-mentioned degrees.

  • MBA:  After BBA, MBA Masters of Business Administration in Media Management is the good option may be a higher level of educational qualification in BBA media management itself. Although, an outsized number of graduates prefer to choose this program not from Commerce background but also from science and other streams too.
  • M.Phil./ Ph.D.: After BBA graduates student can do the mater and seeking career options as a professor or lecturer can choose M.Phil. or Ph.D. to urge career opportunities in various reputed universities or colleges.

Employment Areas after B.B.A Media and Communication

  • All India Radio
  • Advertising Companies
  • Colleges & Universities
  • National TV Broadcasting Department
  • Private TV Channels or TV Production Firms
  • Entertainment OTT Platforms
  • Media Companies
  • Film Production Houses
  • Digital Media Companies
  • Gaming/Game Development Companies
  • Newspapers & Publisher Houses
  • MNCs

Job Options after B.B.A Media and Communication

  • Media Planner
  • Media Strategist
  • Media Planner & Scriptwriter
  • Media Marketing Professional
  • Content Developer
  • Creative Visualizer
  • Editor
  • Event Planner
  • Media Manager
  • Social Media Analyst and Manager
  • Proof-Reader
  • Digital Media Consultant
  • Media Operation Team Leader

BBA Media And Communication / Mass Media Management FAQ

Q1:-Who opt BBA in Mass Media Management?

Ans:- BBA in Mass Media Management is a course designed for media enthusiasts who wish to seek a career in Journalism, Television, Newspapers, Films & Radio, Public Relations, Advertising, etc.

Q2:-Where is the Scope of Mass Media Management?

Ans:- OTT Platforms, News channels, Radio channels, social media & Digital Marketing agencies TV Channel, etc.

Q3:-Can I get the admission in BBA with 35% Marks in 12th?

Ans:- For the BBA admission minimum 45% marks require in 12th, but few colleges accept the admission with 35% marks.

Q4:-Is there any Entrance exam for the admission in B.B.A Media and Communication?

Ans:- There are few universities that conduct their own entrance exams for BBA admissions like DU JAT, IPMAT, NPAT, SET BBA, IPU CET, and many more. But do not worry you will get direct admission on a merit-based there are a lot of good universities in India that offer direct admissions.

Q5:-What is the BBA Media Management admission process?

Ans:-The admission process is for BBA Media Management is direct merit-based and via Entrance exam.

Q6:-What is the fee for BBA Media Management?

Ans:- The fee for BBA Media management varies, but the average fee is 1 to 1.5 Lac per annum and the hostel fee is extra.

BBA Media and Communication College in India

College/University Location Avg. Fees Per Year Admission Open

Latest Application Forms 2024 Sponsored

K.R. Mangalam University, Gurgaon Gurgaon
Alliance University Bangalore
Woxsen University Hyderabad
Bennett University, Greater Noida Greater Noida
RV University Bangalore
Desh Bhagat University Fatehgarh Sahib

BBA Media and Communication Recommended College / University

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