MBA Executive Retail Management Course Highlights
Full-Form |
Master of Business Administration Executive Retail Management |
Course Level |
Post graduate |
Duration |
2 years |
Examination type |
Semester |
Eligibility |
Passed bachelor degree from any Recognized University |
Admission Process |
Entrance exam based |
Course Fee |
INR 50,000 - 6 Lakhs |
Average Salary |
INR 3 LPA - 7 LPA |
Top Recruiting Companies |
Amazon,Croma,FutureGroup,ITC Hotels, Philips India,Raymonds,Reliance Jio, Taj Group of Hotels, NTPC,Blue Star |
Job Positions |
Administrative Officer,Retail Executive, Operations Manager, Sales Manager etc |
About Executive MBA in Retail Management Course
An executive MBA with a specialization in Retail Management is offered in many universities in India. It generally requires 18 months to complete, however, the duration may vary among different colleges/ institutes.
The course aims to provide working professionals the in-depth understanding of skills and techniques required in Retail Management.
Why Executive MBA in Retail Management?
Executive MBA in Retail Management is specially designed for working professionals who are willing to enhance their knowledge, skills and techniques required in retail management. The course helps them learn fundamentals of managing retail department.
It introduces learners with latest concepts of retail management and enables them to evaluate their own retail strategies with a general management perspective. The course provides them an opportunity to discover new models and explore various challenges within the industry.
Executive MBA in Retail Management Eligibility
- Candidates must be working professionals or self employed. Minimum two years or experience post completion of graduation is mandatory.
- They must have a Bachelor’s degree or any equivalent from a recognized university in which they must have scored a minimum of 55% aggregate. SC/ ST candidates have 5% of relaxation in the minimum aggregate.
MBA Executive Retail Management Syllabus
Semester I | Semester II |
Environmental analysis and internal analysis |
Theories of retail development |
Corporate strategic planning |
Retail models |
Strategy formulation |
Customer relationship management |
Tools of strategy planning and evaluation |
Services management |
Strategy implementation and control |
Marketing channels |
Marketing and strategic management |
Brand management. |
Operations and finance in retailing |
Legal and compliances for a retail store, mall management |
Semester III | Semester IV |
Advertising communications and promotions |
International marketing |
Promotion impact |
International retailing, |
Tactical analysis |
Competition in foreign markets |
Sales promotion technique |
Retail structure |
Retailer promotion |
Market research |
Legal issue and best practices |
Direct marketing, digital marketing |
- |
Network marketing, marketing strategies |
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Executive MBA in Retail Management Scope (Job Types)
1) Private Sector Career options after Executive MBA in Retail Management
- Retail Store Manager
- Retail Sales Manager
- Regional Manager
- Branch Manager
- Institutional Sales Manager
- Service Manager
2) Private Sector Employment areas after Executive MBA in Retail Management
- Financial services Organizations
- Retail and Manufacturing Companies
- Retail Sales Management Organizations
Top Recruiting Companies
Executive MBA in Retail Management Salary
Master of Business Administration [MBA] (Executive) [Retail Management] | Entry Level Salary (LPA) | Medium Salary (LPA) | Maximum Salary (LPA) |
Retail Store Manager |
2 |
4 |
18 |
Retail Sales Manager |
1.7 |
3.5 |
12 |
Regional Manager |
2.2 |
3.6 |
10 |
Branch Manager |
2.1 |
4.3 |
17.2 |
Institutional Sales Manager |
1.5 |
2.9 |
11.2 |